Company Profile

About Us

Principal Property is an independent real estate agency based in Sandgate, working across Brisbane’s northside.

Led by Director and Property Advisor Siobhan Cowell, our team brings extensive experience across both property sales and property management. This gives our clients a broader perspective when making property decisions — not just advice focused on making a sale.

We deliberately keep our business small. Rather than focusing on volume, we focus on our clients, their property and what they are actually trying to achieve.

Property Advice Based on Experience

Every property and every client's circumstances are different. You may be ready to sell, considering renting your property, weighing up renovating before selling, or simply trying to work out what your next move should be.

We’ll give you a realistic assessment of the market, your property's value and the options available to you.

With experience across sales, property management, renovating, building and property investment, our advice comes from practical experience rather than a standard sales formula.

We believe in clear communication, straightforward advice and realistic expectations. Sometimes the best advice may be to sell. Other times, it may be to hold, rent or make some changes before going to market.

Our aim is simple: to give you the information and advice you need to make a good property decision.

 

Principal Property — not just your real estate agent, your property advisor.